Company
iDesign is a technology and services company that partners with colleges, universities, and other organisations to design, develop, and scale high-quality online and blended learning programs. Founded in 2013, the company specialises in instructional design, online program management (OPX), and AI-enabled curriculum solutions, helping institutions translate academic expertise into engaging, student-centred digital experiences.
Through a flexible, fee-for-service model, iDesign provides a range of services including course design, digital marketing, student support, and clinical placement, enabling institutions to expand enrollment and modernise their offerings while retaining control over their programs.
Known for its faculty-centric approach and consultative partnership model, iDesign works as an extension of its clients’ teams, combining deep higher education expertise with emerging technologies—particularly AI—to improve learning outcomes and drive sustainable program growth.
Opportunity
Reporting to the CEO, the SVP, OPX Sales will lead the growth and expansion of the company’s OPX (Online Program Experience) business, owning the full enterprise sales lifecycle while building strategic partnerships with higher education institutions. This individual will play a pivotal role in driving revenue, shaping go-to-market strategy, and scaling a high-impact business unit within a rapidly evolving and technology-enabled market.
Primary responsibilities:
- Lead OPX growth: Drive the expansion of the online program management business, the company’s fastest-growing and most strategic unit
- Own enterprise sales: Lead full-cycle sales from origination through to close, managing complex, high-value deals
- Shape go-to-market strategy: Develop and execute approaches to win new clients and grow revenue across higher education institutions
- Build strategic relationships: Engage senior university stakeholders including faculty, administration, and executive leadership
- Navigate complexity: Operate effectively within higher education environments, managing institutional politics, silos, and decision processes
- Position as a partner: Align solutions to institutional priorities such as enrollment growth and program expansion
- Partner with leadership: Work closely with the CEO, co-founders, EVPs and SVPs on deal strategy and key client engagements
- Drive pipeline: Leverage existing relationships and build new networks to generate opportunities and expand market presence
- Collaborate cross-functionally: Partner with marketing, digital, and operational teams to support deal execution and delivery
- Leverage AI tools: Utilise AI and emerging technologies to increase sales effectiveness and productivity
- Build a team: Recruit, develop, and scale a high-performing sales team over time
- Own the business: Operate with autonomy and accountability, leading OPX as a “business within a business”
Ideal Candidate
You are a seasoned, commercially driven sales leader with a track record of closing complex, high-value deals and building trusted relationships at the most senior levels within higher education or adjacent sectors. You combine strategic thinking with hands-on execution, bring a consultative and authentic approach to client engagement, and thrive in high-autonomy environments where ownership, curiosity, and impact are expected.foundational marketing systems, and leading teams through meaningful growth.
You should have the following experiences and skill sets:
- Proven deal closer: Demonstrated success closing complex, high-value enterprise deals within higher education, OPM, edtech, or adjacent sectors
- Executive presence: Brings credibility and confidence engaging with C-suite, provost, and board-level stakeholders
- Consultative seller: Skilled at diagnosing client needs and positioning tailored, strategic solutions
- Higher ed fluency: Strong understanding of, or ability to quickly learn, the higher education landscape and its decision-making dynamics
- Commercially astute: Experienced in navigating long, multi-stakeholder sales cycles with discipline and insight
- Hands-on operator: Leads from the front, with a willingness to personally own and close deals
- Entrepreneurial mindset: Comfortable building, shaping, and scaling a business area with limited structure
- High integrity: Operates with authenticity and transparency, building trust through delivery
- Team-oriented: Thrives in a collaborative, high-performing culture and contributes beyond defined responsibilities
- Adaptable and curious: Embraces new ideas and technologies, including AI, to enhance performance
- Self-directed: Intrinsically motivated and effective in a high-autonomy environment
- Relevant background: Experience in OPM, edtech, enterprise SaaS, or other complex, solution-based sales environments preferred
Learn More
The Knowledge Leaders search process is thorough and may include: a written assessment, multiple interviews (recorded and in person), background and social media checks, employment and education verifications, a drug screen, and professional reference checking. After all, our mission is to transform education by recruiting the best world leaders.
Submit your resume to Peggy Williams.
Knowledge Leaders, LLC provides equal employment opportunities to all applicants and candidates for employment. Knowledge Leaders, LLC prohibits discrimination and harassment of any type based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
